IndiGo, India’s preferred airline, has announced the second season of #nofilter by IndiGo. This news was shared during the launch event held at Museo Camera, exhibiting the work of over 150 photographers from across the nation. This contest aims to celebrate the art of photography and the talented photographers behind it, which will be assessed by the esteemed jury members – renowned filmmaker Imtiaz Ali and legendary photographer Raghu Rai.
Season 1 of #nofilter by IndiGo was a resounding success with over 90,000 passionate photographers from diverse backgrounds and regions participating in this unique community-building venture. Thisset the stage for an exciting reality TV show, where the lens met reality in a four-episode showcase. Amidst the sea of talent, 27-year-old Harsh Kharwar emerged as the winner, capturing the hearts of judges Imtiaz Ali and the renowned photographer Raghu Rai.
Second season invites participants to display their unique perspective and capture the essence of the beautiful world through their camera lenses. The most captivating pictures will getfeatured across National Geographic’s television channel and social media platforms in India. They will also be shared on #nofilter by IndiGo’s social channels – a dedicated digital platform for this contest.
Neetan Chopra, Chief Digital and Information Officer at IndiGo said, “We are delighted to announce the continuation of our partnership with National Geographic in India for the second season of the #nofilter by IndiGo photography contest. India is home to a diverse community of talented photographers who possess the unique ability to capture the beauty of our country through their lenses. The overwhelming response to the first edition of this campaign is a testament to IndiGo’s commitment to nurturing talent and providing opportunities for aspiring photographers. With the presence of renowned artists Imtiaz Ali and Raghu Rai, we are excited to witness the creativity and vision that the photographers will bring to life through their cameras in the upcoming season. This initiative not only seamlessly integrates travel and photography but also celebrates the exquisite beauty of India, positioning it as an attractive destination worldwide”.
Imtiaz Ali said, “The world isfull of countless stories waiting to be told. #nofilter by IndiGo is a testament to the power of photography in capturing these stories. I’m incredibly excited to embark on this journey for a second season. This season promises to be even more enthralling, as we discover fresh perspectives and exceptional talent. I can’t wait to witness the unfiltered creativity that unfolds through the lens of these passionate storytellers.”